What is Saving Gaia all about?
Each year on the last Saturday of March, the world is encouraged to switch off electriclights for one hour. This is Earth Hour. A reminder that Gaia need our active assistance. Earth Hour startedin Sydney in 2007 as a campaign to raise awareness on environment protection. A key objective of Earth Hour is to get people to go "beyond the hour" in their commitment to environmental protection.
By 2011, the EarthHourmovement has spread to 5,251 cities and towns, raising awareness amongsome 1.8 billion people in 135 countries.
In May 2012,Earth Hour is moving its global headquarters from it's birthplace in Sydney, Australia to Singapore. It will join some 135 international non-profit organisations that are currently using Singapore as theirglobal base. Singapore offers a high level of connectivity and resources thatthe Earth Hour campaign needs to move forward.Earth Hour's Singapore headquarters is expected to lead the campaign's outreach to businesses. The move to Singapore makes geographical sense- Earth Hour is growing really big in India, China and Indonesia, as well as the United States andLatin America. Hence, it is ideally situated to help Earth Hour grow, especially in Asia.
2012's Earth Hour will take place on 31 March 2012, at 8.30pm. The Earth Hour for 2013 will be on 29 Mar 2013. What will you be doing then?
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